Fewer ingredients in any skin care product mean a reduced potential for reactions. I swear by Olay’s gentle foaming cleanser (in a 7.0 oz tube for about $6.99!) as a much simpler and just as effective option compared to the Clinique liquid facial soap. It is dye- and fragrance-free. I look for as few fragrances and colors as possible in my skin care (for me, scent is best left for body and perfume products, and color is unnecessary unless I am using a tinted moisturizer). It makes the search a lot more challenging, but mainstream personal care companies are really starting to give the luxury brands a run for their money. I still love browsing Sephora for my makeup, though!