We’ve blogged before about whether or not skin toners really restore skin pH and we still don’t really don’t understand why anyone would need to use one. So imagine our surprise when we saw that the third best selling beauty product on Amazon.com is Olay Oil Minimizing Toner! Is this product any different than other toners? Let’s look at the label.
Olay Oil Minimzing Toner Ingredients
The main solvent, ‘natch.
SD Alcohol 40
Alcohol will help solubolize and wipe away any excess facial oil. So this is probably responsible for the “oil minimizing” properties of the product. Unfortunately, it can also dry out skin. Ah, the eternal mysterious conflict of toners.
Hamamelis Virginiana (Witch Hazel) Extract
An extract that can give a skin tightening effect. Not sure why they named it after a Virginia ham.
Aloe Barbadensis Leaf Juice
Could help moisturize skin if there’s enough in the formula.
PEG-40 Hydrogenated Castor Oil
Solubolizer that helps keep the formula clear and uniform. Especially the fragrance (see below.)
Skin calming agent. I guess you need this after dousing your face with ethanol and fragrance.
Provides a cooling sensation so you feel good about spending all that money on a toner.
Does a toner really have to smell good? Sheesh!
Blue 1, Yellow 5
Colorants. Hey, it’s gotta look pretty.
This looks like a pretty standard toner. But if you want to buy Olay Oil Minimizing Toner use this link and you’ll be supporting the Beauty Brains.