OroGold 24K Deep Day Moisturizer: In the Beauty Brains Bathroom

by thebeautybrains on December 15, 2012

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Here’s something unusual: a moisturizing cream that contains real gold flakes which supposedly “increase circulation and oxygen to the skin.”

The Gold standard

Let’s be very clear: this product is outrageously expensive ~$125 for 2 ounces) and we can find NO technical evidence to prove that gold flakes provide any skin benefits whatsoever. So why are we wasting your time blogging about this? Because it’s just freaking cool!

  • OroGold comes with a little booklet certifying the quality of the gold in the product.
  • The packaging is exquisite, almost like a fine crystal perfume bottle that you’ll want to display.
  • Even the outer packaging is surprisingly elaborate – there’s a tiny magnet in the clasp that automatically seals the box. (You don’t see that kind of attention to detail in your run-of-the-mill overpriced product.)

There’s no reason for this product to make it into your usual rotation of moisturizers but it does make a deliciously decadent gift. Gold won’t increase oxygen and blood in the skin but it sure can make someone go “wow!”

Orogold 24K Deep Day Moisturizer Ingredients

Water, glycerin, propylene glycol, sunflower seed oil, capric/caprylic triglyceride, betaine, isopropyl myristate, cetearyl alcohol, tocopherol acetate, cetearyl glucoside, shea butter, glycerol stearate, PEG – 100 stearate, dimethicone, petrolatum, sodium PCA, ascorbic acid, carbomer, triethanolamine, polyacrylamide, C13 – 14 isoparaffin, laureth–7, fragrance, gold, disodium EDTA, BHT, methyl isothiazolinone, iodopropynyl butylcarbamate

We’re big time bloggers so we got a sample of this product for FREE. You’re not so lucky so before you spend your hard earned cash on anything we tell you about, please do your own research. 

Nster.com

{ 9 comments… read them below or add one }

Mark Fuller December 15, 2012 at 1:20 pm

If you disregard the gold (which is way below the 1% line), this is a pretty basic Moisturizer. Unless you are looking for a novelty, there are better products.

thebeautybrains December 15, 2012 at 1:28 pm

@Mark: I certainly don’t disagree. The gold is a catchy gimmick but there’s nothing unusual about the rest of the formula.

Mark Fuller December 15, 2012 at 1:34 pm

If you assume that the Gold is in there at 0.1% wt/wt (label claim), it is still $11.99 worth of Gold in the product. The other ingredients are pretty commonplace and inexpensive. Awfully high mark-up!

Rozy December 15, 2012 at 3:51 pm

Stupid! Would not buy this!

Mark Fuller December 15, 2012 at 4:54 pm

Somebody will buy it. It falls into a part of the Market called Prestige Cosmetics. Believe me I look at the shelves in Sephora and see just as common items all the time. Unfortunately the Marketing drives the sale in most cases, not the product.

Jenny December 15, 2012 at 7:13 pm

Gotta agree with Mark here. Marketing really affects how the product sells even if there are tons of better products available.

Rozy December 15, 2012 at 7:48 pm

For me the really exciting thing is the new technologies utilized in beauty products and how useful those benefits provided are. I think product quality is way more important I love buy something with an effective active ingredient but I understand the psychology that tricks people into believe expensive equals better because in some situations it really does. Buying gold I would also be concerned about the conditions for miners and how they exploited. Not cool!!

Rozy December 15, 2012 at 7:51 pm

The thing that is interesting I find with cosmetics like this is that the package and even the product (gold inside) is so ornate it reminds me of something a nobility in ancient times would have had to for their cosmetics. I think its so cool when they find the containers and they are pieces of art themselves. I do love the aesthetics of a pretty perfume bottle but its meaningless if they scent doesnt appeal. Kind of like junk food with good taste but not filling or nutritional.

Jenny December 16, 2012 at 5:28 pm

This reminds me of how my mother used to shop for products. She didn’t care which company made it as long as it looks beautiful. Actually, she was more interested in the packaging than the product itself! If she ever finds this “gold moisturizer” I’m sure she’s gonna pick it right away.

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