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Camay Pink Soap – vintage cosmetic video


I used to think that today’s 15 second hyper-speed commercials were a sad side effect of our ever decreasing attention spans. But I’ve changed my mind after watching this mini-opus which takes a full minute and a half to explain the color of a bar of soap. Okay, I get it, it’s PINK. It’s really pink. It even smells pink. (Whatever that means.)

Given the extraordinary amount of pinkness that needed to be conveyed, it’s surprising that the narrator managed to slip in a passing mention of the cold cream contained in the soap. Too bad since this is the true beauty science behind Camay. In fact, said cold cream was the basis of a 1959 law suit against the brand which alleged that there wasn’t enough of the emollient (less than 2%) in the soap bar to significantly impact performance.   The court ultimately ruled that just by claiming Camay contained cold cream didn’t necessarily mean that the cold cream DID anything for your skin.

By the way, don’t forget that Camay is “the soap for beautiful women.” Women of average appearance had better look else where to satisfy their facial cleansing needs.

{ 1 comment… add one }
  • Natalie M. May 4, 2018, 10:35 pm

    I saw a vintage advertisement video for Camay pink soap.

    Ok, instantly- I’m entirely turned off as to how pink the soap was. It’s alarmingly pink. I cannot imagine using such a heavily synthetic dyed soap on my skin.

    Second, I cannot abide by heavily fragranced skin care. I’m assuming there is no other “Camay Pink” scented products to accompany the soap, such as a lotion or deodorant, to help the scent last throughout the day.

    That is a TON of perfume. I’m getting itchy just thinking about it.

    Then the “cold cream” part played into my love of all things cold cream. So for a brief moment I thought that just *maybe* this soap isn’t *that* bad.

    I humored the idea of trying it out if I could find a fresh bar of the same formula.

    …. then I stumbled upon your post.

    Less than 2%? Yeah, no.

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