In general, I think lipstick has the most staying power. Some of them are very moisturizing but they don't last as long as the "long wear" lipsticks, which I avoid because they're drying. I've pretty much accepted that the sheer moisturizng formulas that I like need to be reapplied frequently. They're still better than lip gloss, which seems to vanish even if you don't eat or drink. I don't know if the Nivea lip balm I use has cocoa butter or not but it lasts longer than most balms and it's not sticky. I use it alone, under lipstick and occasionally over lipstick.