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Question about BB and CC creams

Hello! I absolutely love the podcast and Beauty Brains as a resource. It has been really eye opening. I was fully bought into the natural and organic beauty product marketing until I stumbled upon the Beauty Brains and learned some real science. Somehow my Chemical Engineering degree has not helped me in this realm on my own. My question is - I wanted to get your take on BB and CC creams. They apparently have an endless list of benefits, in addition to providing lightweight coverage and SPF protection. Are any of the claims legitimate? Can a single product really provide all of the benefits these creams claim? For an example, I specifically wanted to get your take on the efficacy of the following CC cream. It is one of the so-called "natural/organic" options. Are the ingredients safe? Do any of them account for the claims? Thanks so much! ----- Juice Beauty STEM CELLULAR™ CC Cream ----- Benefits Reduces appearance of fine lines & wrinkles Broad spectrum sun protection Evens skin tone Smoothes uneven texture Creates a radiant, glowing complexion Rich in antioxidants Protects with mineral SPF 30 Ultimate moisturizer Skin perfecting color Mineral tinted coverage No chemical sunscreen Non-nano natural sunscreen ----- Active Ingredient: Zinc Oxide 20% Inactive Ingredients: Juice Beauty proprietary blend of fruit stem cells: apple buds, grape buds & lemon bark. Organic juices of pyrus malus (organic apple juice)*, vitis vinifera (organic white grape juice)*, aloe barbadensis (organic aloe leaf juice)*, cocos nucifera (organic coconut oil)*, caprylic/capric triglyceride, sorbitan stearate, ricinus communis (castor seed oil), polyglyceryl-10 laurate, magnesium sulfate, helianthus annuus (organic sunflower seed oil)*, simmondsia chinensis (organic jojoba seed oil)*, tocopherol (Vitamin E), magnesium ascorbyl phosphate (Vitamin C), sodium hyaluronate (vegetable hyaluronic acid), malus sylvestris (apple buds), vitis vinifera (grape buds) & citrus limonum (lemon bark), iron oxides, phenethyl alcohol, ethylhexylglycerin, citrus reticulata (mandarin) & citrus aurantium (petitgrain) pure essential oils.


  • edited April 2017
    Thanks for the kind words about our show - can you PLEASE review us on iTunes or where ever you listen? Thanks! Ok, let's break down these claims:

    1. Reduces appearance of fine lines & wrinkles: This is an appearance claim that almost any moisturizer can make.

    2. Broad spectrum sun protection: Any product containing legit sunscreens for UVA and B and claim this. (in this case zinc oxide.)

    3. Evens skin tone: The product contains iron oxide colorants which will even skin tone. It also contains some vitamin C which MIGHT have an effect on the complexion.

    4. Smoothes uneven texture: Basically the same thing as evening skin tone.

    5. Creates a radiant, glowing complexion: Skin doesn't really glow so this could be a puffery claim. You could also argue it based on skin brightening properties of vitamin C.

    6. Rich in antioxidants: Does it contain any ingredient that could be an antioxidant? Yes. Then you can make the claim.

    7. Protects with mineral SPF 30: See #2. 8. Ultimate moisturizer: What the heck does this mean? That it's the best moisturizer in the world? No way. Does it mean that this product is the "ultimate" moisturizer from this particular company? Probably.

    9. Skin perfecting color: It contains iron oxide pigments that can impart color to the skin.

    10. Mineral tinted coverage: See #9.

    11. No chemical sunscreen: Zinc oxide again.

    12. Non-nano natural sunscreen: Zinc oxide again but apparently not nano-particle size.

  • Awesome, thanks for the quick response!
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