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A Rinse-out Sunscreen Product - Does it work?
  • Do you know how this sunscreen work. Its formulated as a rinse-out meaning it is a cleansing product. I'm kinda skeptical if this is a bogus buy.
    http://www.godivaskincare.com/shopping/customer/product.php?productid=117&cat=4&page=1

    Can a sunscreen agent in this product deposit and doesn't rinse out?

    This is the ingredients:
    Water, Ethylhexyl Methoxycinnamate, Butyl Methoxydibenzolimethane, Ammonium Lauryl Sulphate, Propylene Glycol, Cocodiethanolomine,Veegum, Polysaccharide Gum, Dimethicone, Petrolatum Titanuim Dioxide, Polyquaternium 4,Polyvinyl Pyrolidone, Benzoic Acid, Glycerin, Stearamidopropyl Dimethylamine Stearate, Phenoxyethanol, Butylated Hydroxy Toluene, Acrylates Copolymer, Chlorophenesin, Cetrimonium Chloride, Stearic Acid, Disodium EDTA, Imidazulidinyl Urea, Camelia Sinensis (green tea) Extract, Glycyrrhiza Glabra (licorice) Extract, Tetrasoduim EDTA, Fragrance, Methyl-chloroisothiazolinone, Methylisothiazolinone
  • St. Ives came out with a new product called Elements Protective Cleanser ($7.99). You wash your face like you normally would and simultaneously it "washes on" SPF 10 coverage.
    Though its a low SPF, the concept is really interesting and I, too, am interested int he science behind this and whether it is effective. Any takers?
  • Titanium dioxide is the active ingredient in the Godiva product. It also contains petrolatum, which is an interesting addition. It sounds like it's going to sit on top of your skin and feel greasy so I'm not sure what the advantage is. It claims to provide coverage of SPF 15 but it doesn't have the "seal of recommendation" from the Skin Cancer Foundation (you can find products that do here:  www.skincancer.org/component/option,com_virtuemart/Itemid,59/ ) Godiva's claims are "carefully worded," which makes me think that they're trying to stretch the truth without crossing the line to false advertising. I seriously doubt this stuff lasts 8 hours; no sunscreen lasts 8 hours. On top of that it's not cheap.
    SPF 15 really isn't enough protection, especially in the summer and titanium dioxide doesn't provide any short wave UVA coverage. Look for something with an SPF 40 or higher. Helioplex and Mexoryl (also called ecamsule) are the most stable active ingredients but you'll still need to reapply throughout the day. The SPF rating doesn't cover broad spectrum UVA or UVB coverage, you need to read the igredient list to know if that's covered.  I use the Neutrogena Dry-touch, oil-free sunscreen with Helioplex. I know other people here swear by it also. Some L'oreal products contain Mexoryl and provide full-spectrum protection. So do some of the La Roche Posay products.  Aveeno also makes good broad spectrum UVA/UVB protection.
    Long story short, I assume the appeal of the Godiva product is that it "rinses off", which implies that you won't be left with the greasy film that many sunscreens leave, and that you're all set for 8 hours. I suspect that's not true. Titanium dioxide is a physical sunscreen so it needs to sit on the surface of your skin to be effective. There are loads of effective, non-icky feeling sunscreens to be found in your drugstore for much less money. Unfortunately, none of them will last 8 hours.
     
  • ^
    Thanks for the reply. I found on their website that it uses a so-called Aquea SPF Technology.


    The new Godiva LicoWhite Face & Body Wash with stay-on sunscreen combines the
    benefits of a gentle face & body wash and a sunscreen. Adopting the patented Aquea SPF Technology which won the 2006 Best New Technology Award by Health & Beauty America, Godiva makes daily sun protection as easy as wash and wear. It gently moisturizes and protects skin with SPF 15 that lasts up to eight hours.

    Directions:
    Pour a small amount in the palm of your hand. Massage gently on your wet skin. Rinse and pat dry. For best results, use in the morning before starting your day!


    And about Aquea SPF (washon.com):

    Since daily protection of even a “low” level sunscreen is at least as important as regular application of a sunscreen at the beach or pool, we have created Aquea SPF™, an ingredient so unique it is covered by four patents. The result of over fifteen years of specialized research, Aquea SPF™ is the first fully functional, clinically proven, safety-tested Wash-On™ UVA/UVB sunscreen ingredient that can be added to soaps, facial cleansers, body washes, shower gels and shampoos. And because it is water based, that feeling of fresh-washed cleanliness is enhanced – unlike the oily residue that most sunscreen products leave on your skin.

    What does Wash-On™ mean to you? Imagine taking a shower and being automatically protected by your Body Wash or Shower Gel over every part of your body. Imagine shampooing and having your scalp shielded from the harmful rays (hair does not block UV). Imagine merely washing your face and having it protected.

    Aquea SPF™ is not meant to replace the SPF 15 or SPF 30 sunscreens you use under intensive sun. But Aquea SPF™ does help protect against both UVA rays (associated with wrinkles and aging) and UVB rays (associated with sunburns). When used as an ingredient in any Wash-On™ product, Aquea SPF™ affords enough sun protection for everyday use by leaving a virtually undetectable shield on the skin. It’s a long-lasting shield because the double-layered positively charged microcapsules containing the sunscreen are attracted to our negatively charged skin like a magnet. And they stay attracted throughout the day even when showered and patted dry.


    Wash-On™: Proven Technology

    The Aquea Delivery System technology is an extensible delivery system that holds microencapsulated ingredients to skin and hair by creating an electrostatic bond. This patented technology leverages concepts from the same technology found in fiber optics and semiconductors and, for the first time, adapts them for use in bath and shower products. The novel notion underlying the Aquea Delivery System is that electrostatic charges bind advanced compounds to skin and hair the same way they do to other materials. The microencapsulates can be designed to either remain intact, keeping the active ingredient on the surface of the skin and hair, or to “time release” the active ingredient upon contact. As a result, this remarkable system is intended to deliver a broad spectrum of active ingredients.

    In our initial product, Aquea SPF™, the technology fosters higher SPF by electrostatically attracting the encapsulated ingredient to the skin, protectively covering it and allowing only minimal skin penetration. Essentially it creates a barrier between the skin and the outside elements. In addition to making the sunscreen more effective, the technology also helps to lock in natural moisture.


    Advantages of Wash-On™

    Conventional deposition of active ingredients in personal care products follows one of two methods: leave on or rinse off. Attracting active ingredients to skin and hair poses a fundamental chemistry challenge: skin and hair are negatively charged, as too are the ingredients. To bind these two negatively charged surfaces, most leave on products employ barriers such as oils and waxes. This is unsatisfactory because of the large amounts of greasy product left on skin and hair. For rinse off products, most active ingredients do not attract at all. Aquea's Delivery System creates a third option: Wash-On™ delivery, giving you the convenience of applying active ingredients while cleansing. By removing the oil or wax barrier and replacing it with electrostatic attraction and a proprietary barrier system, our specialized technology enables deposition of active ingredients via soap and shower products.