Will the new Loreal Elseve total repair extreme serum mend hair split ends?

Hello Brains,

L'Oreal's brand Elseve boasts the new infredient - the so called LAK 1000 - which is claimed to repair split ends. From what i've read before the only cure for split ends is a haircut. What do you think about this new technology?

The link below leads to an observation with the list of igredients of this serum. 

Will greately appreciate your insight :) 
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