I'm a 24 year old male in need of a good body wash. I need a "guy's" body wash, not something targeted at women that's heavy on fragrance or moisturizers. I've had a lot of duds from the big-names like Lever, Zest, and Axe. I've settled for Irish Spring right now -- but I'm hoping there's something better.
Jack Black makes a line of men's care products that are nice. Its available at Amazon. It is a bit pricey. Target carries another line by Every Man Jack. I know Every Man Jack has several bar soaps to choose from, but not sure if they make a body wash.
Body wash and shampoo formulas are nearly identical. You could always use your favorite smelling shampoo to wash your body- provided it isn't a medicated or dandruff shampoo. Aveda's "Shampure" shampoo smells very woodsy and natural. It is not flowery or perfumey at all, and is made from plant based ingredients. I would definitely check Shampure out. At Aveda.com you can buy their products, or find a location that sells Aveda near you and give it a sniff!