Why Should I Read This Website?
Because it will make you smarter about beauty products. That’s because it’s written by a group of cosmetic scientists dedicated to helping you understand what the chemicals used in cosmetics really do, how products are tested, and what all the advertising means.
What’s the purpose of the Beauty Brains?
We’re here to help you cut through the confusing, misleading and sometimes false information that the beauty companies bombard you with. Our goal is to explain cosmetic science to you in a way that’s entertaining and easy to understand. We believe the more information you have, the better you’ll be able to find products that you like at a price you can afford. So, you can listen to the advertising. Or advice from a friend. Or what your stylist tells you. But if you want to really understand cosmetic products in an unbiased, scientific way, Ask The Beauty Brains. You’ll get answers from a team of scientists who have no sales pitch and nothing for you to buy.
Who are the Beauty Brains?
The most hardcore skeptical scientist of all the Beauty Brains, the Left Brain peruses the world of science to bring you the latest developments and how they might apply to the cosmetic world.
Still scientific, but a bit less militant, the Right Brain has a good eye for the humorous, and human interest, side of science. The Right is particularly skilled in interpreting advertising claims.
The more sensitive Beauty Brain, Sarah focuses on the aesthetics of the cosmetic world and is more likely to find stories on the pages of People than Pubmed.
The Other Lobes
The other Brains work behind the scenes researching questions, reviewing the latest beauty technology, and keeping up with the day to day business of runningthis website. As we continue to grow, you’ll be hearing from some of the other “lobes.” All of us use “brainy” nicknames because being anonymous lets us blog about all kinds of products from many different companies without any bias.
The Editor-in-Chief of the Beauty Brains is Randy Schueller, a veteran cosmetic chemist and science writer with years of experience developing and testing hair and skin care products.
This policy is valid from 03 December 2009
This blog is a collaborative blog written by a group of individuals. This blog accepts forms of cash advertising, sponsorship, paid insertions or other forms of compensation.
This blog abides by word of mouth marketing standards. We believe in honesty of relationship, opinion and identity. The compensation received may influence the advertising content, topics or posts made in this blog. That content, advertising space or post will be clearly identified as paid or sponsored content.
The owner(s) of this blog is not compensated to provide opinion on products, services, websites and various other topics. The views and opinions expressed on this blog are purely the blog owners. If we claim or appear to be experts on a certain topic or product or service area, we will only endorse products or services that we believe, based on our expertise, are worthy of such endorsement. Any product claim, statistic, quote or other representation about a product or service should be verified with the manufacturer or provider.
This blog does not contain any content which might present a conflict of interest.