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Is votre vu for you?

Dagga91 wants to know…I am interested in becoming an independent consultant with a new skin care line called Votre Vu. I got samples and loved the product. I was hoping someone could shed some light on their products.

The Left Brain is vehement about Votre Vu:

Votre Vu is a French direct marketing company that offers a variety of skin and hair care products. Here’s a quick summary from NPROS.com:

Vu brings spa quality french skin care products to the home party business. The Votre Vu motto is “stay pure, stay simple, work hard”. Launching in August, 2008, Votre Vu consultants will have the ability to run an inventory free business, direct customer orders via their personal web site, no monthly ordering requirements, and have all credit card transactions handled directly by Votre Vu. Consultants may also receive all weekly commission payments directly onto a personal debit card.

As you know from previous posts on Arbonne and Mary Kay, I’m very cautious about working with direct marketing companies. But I’ll set that issue aside for the moment and focus on Votre Vu’s products. I looked at their website to learn more and didn’t find much to be impressed about in terms of their formulations.

Votre Vu Sweep Eye Makeup Remover

For example, look at their Sweep Gentle Eye Makeup Remover. The website gives a list of ”Power ingredients, the hard-working ingredients that make this product so powerful and beneficial for you.” For this product these Power Ingredients are identified as Isotonic Solute, Rose Water, Boric Acid, and Bluet Water. But a another click reveals that the rest of the ingredients in the formula include five or six different surfactants including our old friend sodium laureth sulfate. Now, I’m not saying that there’s anything wrong with using sodium laureth sulfate in an eye makeup remover, but there are number of cleansing chemicals that are milder and less likely to dry out your skin. If I’m paying $25 for 4 ounces of product, I’d expect to see a more premium formula.

Votre Vu Cheveux Heureux Conditioner Riche

I also looked at one of Votre Vu’s hair care products: the “Conditioner Riche.” It uses a pretty standard combination of fatty alcohols, stearamidopropyl dimethylamine, quats, and silicones. These are the same conditioning agents you’d find in a Pantene or Tresemme type of formula. Once again, there’s nothing wrong with these ingredients but $29 for a bottle of conditioner that doesn’t provide any additional functional difference seems a bit steep to me. Another note: the website proudly proclaims that this conditioner formula is SLS-free. This is amusing since SLS (aka sodium lauryl sulfate) is a foaming/cleansing agent and is rarely, if ever, used in conditioners! I’d feel much better about this line if they were attempting to honestly educate consumers instead of claiming confusing half-truths like this.

The Beauty Brains bottom line

I certainly can’t advise you on your business venture, Dagga91, but I’d have a hard time recommending Votre Vu formulas based on the information available on their website. I don’t hesitate to recommend trying expensive products if I see a potential technical benefit (like in the case of Living Proof No Frizz) but I hate to see people pay too much for over-priced products that aren’t really that different. Having said that, I’m always open to new data that could change my mind. So if anyone has further information that explains the value of Votre Vu products, I’m glad to look at it and discuss it in a future blog post.

Has anyone else tried Votre Vu? Leave a comment and share your experience with the rest of the Beauty Brains community.