Heel Tastic Intensive Heel Therapy – Look at the label

Heel Tastic Intensive Heel Therapy is a beauty best seller on Amazon. Let’s look at the label. 

Heel Tastic is a wax-based moisturizer sold in a no-mess stick form. The product claims are fairly pedestrian:

Heel Tastic Claims

• This balm repairs rough, dry skin quickly and easily.
• It blends a unique combination of imported Indian neem and karanja oils, that have been prized for centuries for their restorative properties.
• Its fragrant, easy-to-use formula is absorbed deep below the skin’s surface to aid the body’s natural healing process, turning even tough, cracked skin, baby-smooth and soft after only a few applications.
• Anti-fungal & anti-bacteria oils

Although it dances around a potential drug claim (anti-fungal foot products are controlled under an Over the Counter Drug Monograph) it does appear to live up to basic expectations. The product contains 1% dimethicone which makes it a good skin protectant. In addition it contains coconut oil and a blend of waxes  (soybean, beeswax, carnuaba, and ozokerite) which help coat the skin.

Heal Tastic ingredients

Active ingredient: Dimethicone 1% skin protectant

Inactive Ingredients: Cocos Nucifera (Coconut) Oil , Glycine Sojo (soybean) wax , Beeswax (Apis Mellifera) , Copernicia Cerifera (Carnauba) Wax , Ozokerite , Proprietary Blend of Essential Oils , Azadirachta Melia (Neem) Seed Oil , Pongamia Glabra Seed Oil , Nigella Sativa (Black Cumin) Seed Oil , Butyrospermum Parkii (Shea Butter) , Theobroma Cacao (Cocoa) Seed Butter , Isopropyl Myristate , Oryza Sativa (Rice) Bran Oil , Olea Europaea (Olive) Fruit Oil , Persea Gratissima (Avocado Oil) Fruit Oil , Prunus Amygdalus Dulcis (Sweet Almond) Seed Oil , Carthamus Tinctorius (Safflower) , Carthamus Tinctorius (Safflower) Seed OiI , Helianthus Annuus (Sunflower) Seed Oil , Tolnaftate , Tocopheryl Acetate (Vitamin E) , Retinyl Acetate (Vitamin A) , Phenoxyethanol , Caprylyl Glycol

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