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Thinkbaby SPF 50 Sunscreen – look at the label

Thinkbaby sunscreen is a beauty best seller on Amazon this week. Let’s look at the label to learn why. 

For a zinc oxide only sunscreen it’s hard to find fault with this formula. There is, however, one important point to note about the rest of the ingredients – they’re not in the traditional order that you might expect!

If you read ingredient lists you’re probably accustomed to the standard practice of listing ingredients in descending order of concentration. (At until you get below the 1% level, then they can be listed in any order.)  But this product takes advantage of a “loophole” that allows the manufacturer to list the ingredients in alphabetical order for Over the Counter drugs (such as sunscreen.) That’s why aloe barbadensis leaf juice is the first ingredient when it’s certainly not used at the highest concentration. I think this listing might lead people to think that the product is more natural than it really is.

Bonus note: oddly enough the formula contains methyl abietate (a pine resin derivative) whose only purpose, as far as I know, is to help make fragrance last longer. I wonder if it’s used here to help cover the base odor or if there’s another use for this ingredient that I’ve never heard of.

Thinkbaby SPF sunscreen ingredients

Active Ingredient: Zinc oxide 20% (non-nano) (Sunscreen). Inactive Ingredients: aloe barbadensis leaf juice, ascorbic acid (vitamin C), capric caprylic triglycerides, cranberry seed oil, dimethicone, hyaluronic acid (made from vegetables), hydrogenated castor oil, jojoba oil, magnesium sulfate (epsom salt), methyl abietate (pine wood resin), papaya, olive oil, polyglycerol-10 laurate (vegetable glycerin), raspberry seed oil, sorbitan stearate (coconut based), sunflower oil, tocopherols …

If you want to buy Thinkbaby sunscreen, please use our link and you’ll be helping to support the Beauty Brains. Thank you!

Comments on this entry are closed.

  • Rpad July 28, 2014, 2:40 pm

    I believe the methyl abietate is used as a film former to give water resistance and SPF boosting

  • Lulu December 7, 2014, 1:42 am

    I’m seeing the website for the first time, and is very useful! I apologize for my poor english, I know a little. I have a question, my skin is very sensitive, so I use sunblock SPF 50, but always I change the product because I think one is better than another. The problem is that really don’t know that I have to search for. I used to use Nivea because is hydrating, but is too oily. I choose this year Sundown of Jonhson, but I don’t know if it’s good. I would like to know your opinion about this products.

    For example, Sundown’s ingredients: Aqua, C12-15 Alkyl Benzoate, Octocrylene, Butyl Methoxydibenzoylmethane, Ethylhexyl Triazone,Bis-Ethylhexyloxyphenol Methoxyphenyl Triazine, Aluminum Starch Octenylsuccinate, Butylene Glycol, Potassium Cetyl Phosphate, Titanium Dioxide, Caprylyl Methicone, Tricontanyl PVP, Benzyl Alcohol, Phenoxyethanol, Cetyl Palmitate, Dimethicone, Stearyl Alcohol, C14-22 Alcohols/C12-20 Alkyl Glucoside, Tribehenin, Triethanolamine, Silica, Ethylhexyl Salicylate, Parfum, Acrylates / C10-30 Alkyl Acrylate, Crosspolymer, Disodium EDTA, Carbomer, Tocopheryl Acetate.

    • Randy Schueller December 7, 2014, 8:15 am

      Hi Lulu. Johnson & Johnson is an excellent company with well formulated products. The Sundown line is especially known for its waterproof sunscreens. As long as you don’t feel this product is too greasy it should work very well for you.

  • Darrell Baum August 7, 2020, 11:45 am

    I was looking at the IL on line and at the packaging IL. The ingredients are not listed in alphabetical order on the Company website or the product package. Aloe is the number 2 ingredient after water. https://gothink.com/collections/thinkbaby-sunscreen/products/thinkbaby-safe-sunscreen-spf-50-3oz-54

    There are so many mistakes I find all the time on Amazon with products.